Services

A corporate film has to do a specific job: land a message with a specific audience, in the time that audience will actually give you. We start from that job rather than from a shot list. Before anything is filmed we agree on who is watching, what they should understand by the end, and where the film will play - a trade stand, a landing page and an all-hands meeting are three different films.

Production runs end to end from our studio in New Delhi: scripting, casting where needed, location recce, direction, multi-day shoots across plants and offices, and post-production including edit, colour, graphics, voice-over and sound. We shoot on location across India, which for industrial clients usually means working around live operations without stopping them.

Past corporate work includes films for NBC Bearings, Blue Star, Birlasoft and companies across the CK Birla Group.

Talk shows are a production discipline of their own. The format has to survive dozens of episodes, so the set, the lighting plan, the camera positions and the edit template all get designed once and then repeated reliably - which is what keeps a series affordable past episode three.

We handle multi-camera setups in studio and on location, guest coordination, floor direction, live switching or ISO recording, and a post pipeline built for turnaround rather than for one-off polish. Episodes are delivered with consistent titles, lower thirds and grading so the series holds together on air.

Our television work includes programming for channels such as Aastha TV, Care World TV, Divya TV and Shraddha Channel.

Documentary work is where the research matters as much as the camera. These projects usually begin with weeks of access - understanding an institution, finding the people whose accounts carry the story, and working out what can honestly be shown.

We have produced case-study and institutional documentaries for hospitals and healthcare groups including CMRI and BM Birla Heart Research Centre, where the subject matter demanded care with patients, clinicians and consent. That kind of shoot is not a crew descending on a location; it is a small team working quietly inside a functioning hospital.

Delivery covers the full chain: research, interview direction, observational filming, archive integration, edit, grade and mix, in whatever runtimes and cut-downs the project needs.

An AV lives or dies in the room it plays in. Content for a conference stage, a product launch or a projection-mapped facade has different rules to content for a phone: pacing is bolder, type is bigger, and the sound design carries more of the load because the audience is watching together.

We produce launch films, corporate anniversary AVs, motion-graphics pieces, logo animations and mapped content, and we build them to the actual delivery spec - aspect ratio, resolution, screen geometry and playback system agreed before the edit starts rather than discovered on site.

Recent AV work includes launch and event content for Rado, Blue Star and the MP Birla Group, including logo animation and event mapping.

A commercial is the most compressed format we make - thirty seconds, sometimes ten, to be understood and remembered. That compression means the decisions happen before the shoot: the idea, the boards, the casting and the location either carry the spot or nothing in post will save it.

We work with advertising agencies and directly with brands, taking a spot from concept and storyboard through casting, location or studio production, direction, edit, grade, sound design and final masters. Deliverables include the broadcast master plus the cut-downs and aspect-ratio variants needed for digital and social placement.

Commercial work includes spots such as the Isotine eye drops TVC and campaign content for Airtel.

Online video has different economics to broadcast. A campaign usually needs a dozen pieces rather than one, in more than one aspect ratio, with the message landing in the first three seconds because that is all the attention the platform gives you.

We plan online content in batches so a single production day yields a series rather than a single asset: explainers, product films, founder interviews, social cut-downs and vertical edits from the same setup. Every piece is delivered in the ratios and durations each platform actually needs, with captions burnt in or supplied as sidecar files.

The same crew and post pipeline as our broadcast work, sized to a schedule that can keep up with a content calendar.

A good deal of our photography happens alongside a film shoot - same location, same crew, lighting already rigged. Running both together is usually the difference between a campaign having stills and a campaign not having them.

We shoot advertising and brand campaigns, industrial and plant photography, product and catalogue work, architecture and interiors, portraits and leadership imagery, and event coverage. Post includes selection, retouching and delivery in the formats a design team can actually work with.

Work is delivered for advertising agencies and direct clients across India, from single-day shoots to multi-city assignments.